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Powering the conversations that move businesses forward.

Karix transforms customer communication into a powerful growth driver — from acquisition to retention, engagement to service. We help leading enterprises design intelligent, impactful, and cost-efficient omnichannel journeys that drive conversions, cut costs, and build lasting loyalty.

Every day, billions of conversations take place between brands and customers — from cabs arriving to OTPs received, orders confirmed, appointments reminded, and payments completed. Most of these are powered by us. We’re Karix, the silent force behind India’s digital conversations for over 25 years. From the banks you trust to the apps you love, from government services to your favorite brands, we enable over 8 billion interactions every month — across SMS, WhatsApp, RCS, Voice, and Email. As communication grows more complex, we make it simple. We unify multi-channel orchestration, build compliance and security into every layer, and deliver scale and reliability that’s part of our DNA.
We simplify communication. We amplify growth. We are Karix.

How we drive impact

Karix helps enterprises turn customer communication from a cost centre into a revenue driver.

We work with brands to architect omnichannel strategies across WhatsApp, RCS, SMS, Voice, Email, and Truecaller that don't just reach customers - they move business metrics. Lower acquisition costs. Higher conversion rates. Reduced support expenses. Better retention.

Our approach starts with understanding your business goals and experience gaps, then orchestrating the right mix of channels, messaging, and timing to deliver measurable impact at every touchpoint.

Results that speak for themselves

15-20%

Communication cost reduction through omnichannel optimisation (India's leading e-commerce platform)

100 Cr+

Vaccine doses delivered through CoWIN with 30K+ TPS and 99%+ success rates during India's largest public health initiative

2-3x

Increase in loan disbursal rates via AI-powered engagement flows (major fintech provider)

6M+

Scam attacks identified and blocked in real-time (India's largest private banks)

6x

CTR increase through personalised, behaviour-driven campaigns (India's largest online travel company)

20%

Reduction in failed deliveries through intelligent omnichannel fallback strategies

Results that speak for themselves

15-20%

Communication cost reduction through omnichannel optimisation (India's leading e-commerce platform)

100 Cr+

Vaccine doses delivered through CoWIN with 30K+ TPS and 99%+ success rates during India's largest public health initiative

2-3x

Increase in loan disbursal rates via AI-powered engagement flows (major fintech provider)

6M+

Scam attacks identified and blocked in real-time (India's largest private banks)

6x

CTR increase through personalised, behaviour-driven campaigns (India's largest online travel company)

20%

Reduction in failed deliveries through intelligent omnichannel fallback strategies

Results that speak for themselves

15-20%

Communication cost reduction through omnichannel optimisation (India's leading e-commerce platform)

100 Cr+

Vaccine doses delivered through CoWIN with 30K+ TPS and 99%+ success rates during India's largest public health initiative

6M+

Scam attacks identified and blocked in real-time (India's largest private banks)

2-3x

Increase in loan disbursal rates via AI-powered engagement flows (major fintech provider)

6x

CTR increase through personalised, behaviour-driven campaigns (India's largest online travel company)

20%

Reduction in failed deliveries through intelligent omnichannel fallback strategies

Strategic technology partnerships

Our platform capabilities are amplified through deep partnerships with the world's leading communication and customer engagement platforms.

Google's #1 global RCS partner

Meta Growth Partner of the Year

Exclusive global partnership with Truecaller

550+ telco integrations worldwide

Native integrations with Salesforce, MoEngage, CleverTap, Shopify, SAP, WebEngage.

Enterprise-grade security & compliance

ISO 27001

22301

9001

SOC 2 Type II

GDPR

LGPD

Why India's largest enterprises choose Karix

When uptime, security, and deliverability are non-negotiable, leading brands trust Karix.

9 of India's top 10 banks

Rely on us for secure, compliant customer communication

8 of the top 10 financial services providers

Trust our infrastructure for critical transactions

7 of the top 10 insurance brands

Use Karix to power customer journeys

50%+ of our revenue

Comes from clients who've trusted us for 5+ years

45% NLD market share in India

The largest share of mission-critical business messaging

We also serve government institutions, E-commerce leaders, logistics giants, payment platforms, travel companies, gaming studios, and EdTech innovators.

Innovation leadership

Karix doesn't follow communication trends - we create them

First A2P SMSC deployment in India - pioneering application-to-person messaging infrastructure

First CPaaS platform in India - and the first to onboard a bank

World's first blockchain-enabled communication stack (TruBloq) - combating telecom spam at the protocol leve

World's first AI-powered anti-SMS phishing platform (Wisely ATP) - already protecting customers at ICICI Bank, Axis Bank, and BSNL

Leadership that inspires innovation and impact

Karix is guided by a leadership team with decades of experience building and scaling enterprise communication platform.

Deepak Goyal

Executive Director -
Tanla Platforms Limited,
CEO – Karix

Sonia Kaul

Chief Solutions Officer

Randhir Marwa

Chief Product and
Technology Officer

Sidhant Sachdev

Chief Revenue Officer

Miher Gandi

Chief Revenue Officer

Vipin Singh

Sr. Vice President,
Business Strategy

Anand Sharma

Sr. Vice President,
Pre Sales

Global reach, local expertise

Headquarters: Mumbai, India.

Offices: Gurugaon, Chennai, Bengaluru, Dubai, Saudi Arabia, Indonesia, Brazil.
With teams across Asia, Middle East, and Latin America, we deliver enterprise-grade communication infrastructure with local compliance, language support, and cultural understanding.

Let's build your communication strategy together

Ready to turn customer communication into your competitive advantage? Let's architect a strategy that delivers measurable results.

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