Urban Company Keeps Customers Informed with Karix SMS
About Urban Company
Urban Company is recognized as one the fastest-growing startups in India. They are a mobile marketplace for local services. Urban Company helps customers hire trusted professionals for all their service needs.
Since its inception in 2014, Urban Company has connected over 100,000 professionals with over 3 Mn customers in 17 cities.
Urban Company’s Business Requirement
- To keep customer updated regarding their bookings
- To secure customer transactions through additional authentication measures.
- To run lead generation campaigns that invite new users to visit their site or download their app and to drive existing customers to reuse Urban Company services.
The Karix Solution
Karix Mobile’s SMS solutions support various use-cases for Urban Company:
- Transactional Notification & Alerts: Karix assists Urban Company to keep their customers updated and informed at every stage of their interaction with their chosen service professional. From availability status, order modifications and order confirmations, customers receive SMS alerts with the relevant information from the Karix SMS platform.
- Authentication: For an e-commerce organization, nothing is more important than customer confidence that their financial information is well secured. Karix delivers this confidence with its One Time Password (OTP) SMS solution. Every OTP message is monitored for delivery. If for some reason the OTP is not delivered, an automated voice call is initiated to deliver the OTP to the customer.
- Lead Generation: Earlier, Karix also assisted Urban Company with their Promotional SMS messages aimed at driving more leads and promoting their services. Our SMS analytics tools helped Urban Company also retarget customers based on their responses driving faster conversions.
- Micro-Targeting: In order to align messages to specific areas, Karix constructed campaigns where messages could be delivered specifically to chosen Pin Code. This helped Urban Company micro-target its customers by creating highly localized promotional offers and content.
Scale of Traffic
Fill in your details and we will get back to you
EXPLORE OTHER CASE STUDIES
Tata Motors Ensures a Smooth Ride with Karix SMS Solutions
Objective: Enable a cost-efficient customer service program, Test drive and LMS program and market offerings and services using SMS as a communication channel
Karix Offering: Implemented its middleware at their premises which is integrated with their Siebel CRM and configured automated SMS. Provided exclusive short code 5616161 for users to inquire. Send test drive schedule and contact to the potential lead.
Mann Ki Baat Delivered On-Demand using Karix Voice Solution
Objective: Facilitate Prime minister, initiative “Mann Ki Baat” on voice – the largest citizen outreach program in the world and ensure it is is more accessible and reaches a wider audience via mobile
Karix Offering: Facilitated Prime minister, Mr. Narendra Modi’s unique initiative “Mann Ki Baat” via mobile. All a user had to do was to give a missed call on 1922 and hear the speech in various languages of their choice.
Star TV India Drives Viewer Participation with Karix Voice Solutions
Objective: To provide a FTEU (free to end user) real-time voting program for Star TV’s leading reality shows
Karix Offering: Provided a voting and polling application via missed call services for Star TV’s reality shows like Nach Baliye, Dance+ & Dil Hai Hindustani.